Booze News Drinks To Try — 19 March 2013

Brick Brewing Co. Limited has launched  “Seagram 80″ in two great flavours of the season, blood orange and black cherry. “Seagram 80 is the one and only naturally sweetened, 80-calorie, vodka cooler in the Canadian market” declared Russell Tabata, Chief Technical Officer, Brick Brewing. “It’s a clear, sparkling drink sweetened with all-natural Krisda Stevia. Seagram 80 has 4% alcohol, which is responsible for the relatively few calories in each serving. Eighty calories is about one-third of the calories of the leading cooler brand.”

“Krisda Stevia is becoming increasingly popular in a number of food and beverage categories because it’s an all-natural alternative to the artificial sweeteners found in many earlier generation low-calorie products” offered Sean Dennis, Director of Marketing. “The vodka cooler category is a summer favourite of many people in Ontario, especially women, and there really haven’t been many low-calorie options available, and certainly none that were naturally sweetened. We’re thrilled to bring an industry first to the Ontario market.”

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