Event Happenings In the Media — 01 March 2013

On June 1, 2013, Bud Light will revolutionize what it means to party in Canada by bringing Sensation – the world’s leading dance event – to Toronto for its Canadian debut. Bud Light presents Sensation will light up the Rogers Centre for more than 30,000 fans.

“Bud Light presents Sensation will give Canadians the chance to light it up in a way that they’ve never done before,” said Todd Allen, Brand Director for Bud Light. “The Canadian clubhouse music scene has been building momentum for some time. Bud Light saw an opportunity to bring an event of this caliber to Canada – we want to inspire Canadians to share in something they will never forget.”

Bud Light presents Sensation will adhere to the all-white dress code that marks every Sensation event. For ticket information visit Sensation website.


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